Content &
Social
Content & Social Media Management is Papaya's service for Ontario businesses that know they should post but don't have the time. We plan, create and publish posts for your social accounts in your brand's voice. It's quoted per scope; monthly content shoots are also part of our Ads + Content plan, from $900/month plus ad spend.
Pricing
Quoted per scope
Social management is quoted per scope after a 15-minute call, based on platforms and posting volume, plus HST. If you also run Meta ads, monthly content shoots are included in Ads + Content, from $900/month plus ad spend.
Prices shown are starting points. Scope and deliverables will determine final pricing. All prices in CAD, plus HST. We don't discount, we re-scope. See all pricing.
What's included
Everything
you get
Content plan
A monthly calendar built around what you want to sell, seasonal moments and the questions customers ask.
Photo & video
No usable photos? We shoot them. Our team brings camera, drone and lighting gear for on-site photo, short-form video and aerials, with shoot scope set in your quote.
Captions in your voice
Written to sound like your business, with a clear call to action and Canadian spelling.
Scheduling & posting
We publish on the platforms agreed in your quote, so your accounts stay active without you remembering to post.
Profile upkeep
Bios, links, hours and contact details kept accurate and consistent with your website and Google Business Profile.
Monthly recap
A short plain-English summary of what went out and what's planned next.
Process
How
it runs
-
01
Scoping call or email
A short call or email on platforms, volume and goals, then one fixed written quote.
-
02
Plan
A monthly content calendar you approve before anything is made.
-
03
Create
Photos, video and captions produced to the approved plan.
-
04
Publish & recap
Posts go out on schedule, followed by a monthly recap.
What you
walk away with
- Monthly content calendar
- On-site photo, short-form video and drone aerials
- Written captions and calls to action
- Scheduled posts on agreed platforms
- Monthly recap
This is
for you if
- Your last post was months ago and you know it.
- You run Meta ads and need a steady supply of fresh creative.
- You want social to match your website and brand instead of looking improvised.
Questions
Common
questions
How much does social media management cost?
It's quoted per scope after a quick scoping call or email, depending on platforms and posting volume. If you also run Meta ads, monthly content shoots are part of Ads + Content, from $900/month plus ad spend.
Which platforms do you manage?
Whichever ones your customers actually use; for many local businesses that means Instagram and Facebook. We'd rather run two platforms well than five badly.
Do I approve posts before they go live?
Yes. You approve the monthly content calendar before anything is created, and you can flag changes before posts are scheduled.
How is this different from Meta Ads management?
Organic social keeps your profiles active for people who already follow you or look you up. Ads put content in front of new people for a set budget. Many businesses need both, which is why Ads + Content exists.
Do you use stock photos?
We prefer real photos and video of your team, space and work, because they look like your business and stock images don't. Shoot scope is set in your quote.
Can you shoot photos and video if we don't have any?
Yes. If your existing content isn't usable, we come on site with our own camera, drone and lighting equipment and capture photos, short-form video and aerials. Shoots are quoted per scope, or included as monthly shoots in Ads + Content.
Pairs well with
Get a
quote
A quick scoping call or email, then one fixed written quote. The price doesn't move. Replies within one business day.
contact@papayacreative.co